- Our work / Red Bull Defiance
RED BULL
DEFIANCE
DEFIANCE
Project
A global multisport concept ideated, developed and executed to adrenaline-pumping perfection
Client
Agema
Red Bull Defiance is a unique race format that we saw right through to the finish line. Our entirely home-grown idea first earned the backing of Red Bull Global. We then managed and ran the gruelling two-day event successfully in Wanaka for four years – through eight private-high country stations, co-ordinating 200 athletes, with over 80 staff. Some challenge.
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